Brand Marks and style
University Brand Marks
Effective branding requires strict limits on the number of logos used and matches each logo with specific tasks. Fisk University has built a system of branding marks to communicate within a variety of audiences and situations.
It is vital to Fisk's branding goals that these marks be used properly and without modifications of any kind.
University Style Guide - Full guide is coming soon! Continue to check this page for updates on this document.
In an age of limited technology, wax seals were used to authenticate important messages. The academic seal continues to provide that level of authentication for Fisk University's most important documents. It is not displayed alongside any other university logo. It officially represents the Board of Trustees, Office of the President, Office of Finance and its use is mandatory on degrees, catalogs, official communications, and other important documents. The seal will remain within the said offices and will not be used for clothing and products. Rare exceptions to this rule must be approved in writing by the Office of Marking and Public Relations.
The University Logo is the primary branding symbol for Fisk University. It is the preferred design for all university communications
Sub Branding Logo
There is only one additional approved sub-branded logos for schools, departments, and offices. If the spacing is limited, the University requests the compact logo be used where Jubilee Hall is placed in Fisk representing the letter "I".
Athletic logos are for the exclusive use of the Fisk University Department of Athletics. These should not be used as the primary logo for the university outside of Athletics. These marks can be used on apparel with permission from the Office of Marketing and Public Relations.